Since mortgage brokers started to grow in numbers in the early 80’s, there has been an industry cry for an efficient method to distribute mortgage rates from wholesalers to brokers. Dozens of companies have spent millions answering this cry with little success. In fact, all but a couple have ceased to exist.
Even
in today’s modern world of communications and the advent of the Internet,
little has changed. By and large, most
brokers still get their rate sheets by fax and they spend countless hours
checking each one for the best rates of the day. When will the insanity end?
There
are a couple of companies today that have made significant strides in this
area. Both LION, Inc. (www.lioninc.com) and GHR
Systems (www.ghrsystems.com)
are distributing rates electronically between wholesalers and brokers. Both companies also use the Internet. There are also several companies attempting to
enter this market such as GTE’s MEL (using a private network) and Loan Rates
Online (www.loanratesonline.com). GTE is investing millions into this
opportunity. Still, even the longest
running of these companies, LION, has not been an overnight success. They have struggled
for years and have only gained a decent number of brokers in some geographic
areas.
While
on the surface it appears to be a gold mine, it’s really a difficult market for
a wide variety of reasons. The
characteristics of our market make it a challenge for such systems to prosper.
On
the horizon is a new method that could potentially mitigate the need for these
rate distribution systems or at the very least turn them upside down. Risk Based Pricing is on the horizon and even
Fannie Mae and Freddie Mac believe in their future. Risk Based Pricing is where each loan package
is evaluated to determine it’s specific risk of
default and then a price is determined.
Today, we slot loans into categories (A, A-, B, C and D credit). The reality is that the category for A credit could have an almost infinite number of rates
rather than today’s single interest rate for a set number of points. The fact is, every
“A” credit consumer obtaining a loan does have different risk
characteristics. The only reason we’ve
used categories in the past is for the lack of automation. That’s right, the lack of technology in years
past forced lenders to place loans into one of several buckets.
The
technology is becoming available to better analyze each loan package and
accurately determine the associated risk.
Most of this capability lies within the automated underwriting systems
from Freddie Mac and Fannie Mae. These
powerful systems can analyze 100+ characteristics passed to them from the
industry’s leading Loan Origination Systems.
Within just a couple of minutes they can create a risk profile or
“mortgage score” which is similar to a credit score except it also encompasses
The
future lies in the ability to forward the
While
it’s clear that Risk Based Pricing is coming what isn’t clear is when. Even the GSE’s
thought they might have come to market already and today we are still months to
perhaps years away from their availability.
The one thing that is clear is these systems will be forthcoming and
we’ll finally get rid of all those pesky faxed rate sheets.
One
of the other advantages is that consumers will be better rewarded for keeping
their credit squeaky clean. The best
rates will be had by those with perfect credit and low LTV’s on good
properties. Just as importantly, high
LTV loans would be available for borrowers with satisfactory credit albeit at a
higher interest rate. We’ll see the GSE’s accepting more and more borrowers as they become
better at evaluating all levels of risk grades.
Another
interesting impact with this new technology is how it will eventually change
broker marketing. Whereas today, brokers
constantly compete on rates, rates and rates.
Tomorrow, we won’t see rates emphasized nearly so much since pricing
can’t be determined until a full loan application and known property
characteristics are in hand. There are
probably a lot of brokers that look forward to the days where service and
reputation are the top priorities for consumers – I do!